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Oprah

Weight Watchers Oprah TV ad

For Oprah's 2017 Weight Watchers launch campaign, broadcast commercials required scripting, which Oprah herself read and called it "poetry." The campaign measured a 97% membership retention rate.

O’s go-for-it guide to getting unstuck

Wrote the cover article/workbook for O Magazine's February 2017 issue based on the content of the Unstuck app.

Help me cut through the noise.

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Oprah

Weight Watchers Oprah TV ad

For Oprah's 2017 Weight Watchers launch campaign, broadcast commercials required scripting, which Oprah herself read and called it "poetry." The campaign measured a 97% membership retention rate.

O’s go-for-it guide to getting unstuck

Wrote the cover article/workbook for O Magazine's February 2017 issue based on the content of the Unstuck app.

Help me cut through the noise.